Caitlin Holt is 22. The founder of a creative agency in Miami, she also runs a food and travel TikTok account (@luxurygoddess) in her spare time. She’s not an influencer — “It’s just for fun.” Nonetheless her 11-second post about London’s Sketch restaurant has had 1.6 million views. She’s coming back to the capital again this summer. Before she travels to European cities, “I look under the hashtags for ‘luxurydining’ and ‘luxuryrestaurants’ ”.
I tell her I had no interest in fancy restaurants at her age, so what explains this shift? “My generation are less interested in things,” she says. “I would rather spend my money on an incredible experience I will remember than a Vuitton handbag.”
Sketch’s Gallery restaurant
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A visit to Sketch is expensive